Grub Burger Bar
THE PROJECT
Grub Burger Bar stands as a local hot spot for great food, great drinks and great hospitality in College Station, TX. As the Marketing Intern, my role involved crafting captivating graphics, photography, display advertising, print materials, and copy editing for Grub's social media platforms and their 18 restaurants across four states.
THE WORK
With three years of experience as a lead trainer at Grub's restaurant and a subsequent transition to their corporate office, I immersed myself in the distinct culture and clientele that Grub catered to. Identifying an opportunity, I seized every advantage that this initial exposure to the real world provided. I approached our content strategy with a fresh perspective, accentuating our lively company culture. Most notably, I brought a novel outlook to Grub Burger Bar's latest endeavors, tailgate and concession stand at Texas A&M University's Kyle Field Stadium and Happy Pie Co.